Learn to Turn Your Expertise Into Expert Profits

Articles and Internet Branding: 5 Steps to Success

Are you ready to become an internet marketing expert? Are you ready for a massive conversion rate plus unlimited residual streams of income for your web-based business? Excellent! I'm here to focus your mind on the job at hand. Today you will learn how article marketing is the means to the end, and that end is PROFIT.

Web marketing success happens one project at a time. The formula we're about to discuss works best when your product is information-based. Meaning, if you're an expert in your niche, other people are going to want to learn Your Secrets. You can use this to your advantage- by creating marketable products that deliver information (your Secrets) to customers who are willing to pay for it. You will then use web articles to lure in your prospects.

How will you go about this? Take it one step at a time.

Step 1. Select a niche market. What are your interests? Where does your expertise lie? Wherever that is, is where you will focus your next marketing project. Let's say it's real estate. Your Marketing Mission is: make your name recognizable within the realm of real estate. Build yourself up as an expert in the buying and selling of property.

Step 2. Create an online persona and brand for your business.
For continuity's sake, let's go with the real estate example. Suppose you want to be known as the Inside Expert on house flipping for profit. Sounds like a great plan to me! Now grab yourself a web designer and a great copywriter and get going on perfecting that image of you as the Real Estate Go-To Guru!

Step 3. Develop an informational product that readers can buy directly from your website. You've seen those kits that all the Experts are selling, right? Who told you that you can't sell one on your website? Nobody. So, get going. Start pulling all nighters if you have to, just get that kit written and make it powerful so that your buyers will go, WOW! I can't believe what I learned from this guy/girl, and for such little money! Hire a ghostwriter, if you really want to get this project cracking. Either way, as Nike says: Just Do It.

Step 4. Write articles to build your credibility. If you've been reading my "series of internet marketing articles" in order, you'll already be familiar with the concept of article marketing. This is where you use an Article Distribution website like Ezinearticles.com to help deliver quality articles to end users who will feature your articles.

(Note: I listed this as Step 4, but really your articles should be flowing as early as Step 2.) As part of your brand-building strategy, stream a steady flow of web articles to content-hungry webmasters who fall into your topic category, who will then spread your sage advice all over the internet. If you're burdened with time constraints, hire a ghostwriter to do this work for you. At the end of the articles, include a bio that directs them to your website. From there, they can learn more about you and what you can offer them.

Step 5. Direct your customers to a sales letter that teaches them about your product. Again, you can do this with article marketing. An easy scenario to follow: You write an intriguing article featuring five tips on how to gauge the real estate market. At the end of the article is your bio, which directs the reader to a link where a sales letter page opens. That sales letter will then contain certified testimonials from happy clients and customers of yours. All of this will further enhance your reputation as a qualified expert.

The final outcome: clicks to your website, where visitors use PayPal or another easy money transer in exchange for your informational product. The profit's in your pocket. Beautiful! YOU DID IT! Give yourself a pat on the back. Take a vacation!

Of course, if you're going to be an internet expert, it's a smart idea to create multiple areas of expertise for yourself in more than one niche. Again, articles are the means to the end. Suppose now that you're done with your online real estate venture, you've figured out that Copywriting is another God-given talent of yours that can be leveraged for profit. Time to create a Brand New Internet Personality! How will you do this? Easy. Follow the five steps I mentioned above, only replace each mention of real estate with Copywriting.

Do you see the INFINITE POSSIBILITIES? Good! You've got plenty of work to do. So stop reading, and start writing those articles!

Discover how to monetize your your own brand - free e-course - "7 Keys to Expert Profits"

<script type="text/javascript" src="http://forms.aweber.com/form/46/1211347546.js"></script>



Articles And Internet Branding 5 Steps To Success News


Chief Justice Refuses to Block Ruling Canceling Teva Pharmaceutical Patent - Wall Street Journal

Chief Justice Refuses to Block Ruling Canceling Teva Pharmaceutical PatentWall Street JournalAfter the Federal Circuit declined to stay its decision while the case is pending at the Supreme Court, Teva on April 4 asked Chief Justice Roberts, who oversees the Federal Circuit, to step in. In a one-paragraph order, the chief justice said Teva ...and more »

Debt Consolidation USA Shares How Americans Still Believe in College - PR Web (press release)

Debt Consolidation USA Shares How Americans Still Believe in CollegePR Web (press release)Debt Consolidation USA recently shared in a recent article published last April 16, 2014 on how Americans still put a premium on college education despite the challenges the industry is facing at the moment. ... The material highlights the fact that ...

17 Successful Entrepreneurs Share Their Best Productivity Hacks - Wicked Local

17 Successful Entrepreneurs Share Their Best Productivity HacksWicked LocalThat's why most successful entrepreneurs have developed a few tricks along the way to increase their productivity and effectiveness. We asked entrepreneurs across industries to share their favorite productivity hacks, from useful organization apps to ...

Online reviews: star quality - Marketing Week

Marketing WeekOnline reviews: star qualityMarketing WeekA Harvard Business School study published last month, Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud, found that one extra star in a brand's average review on aggregator site Yelp can increase revenue between 5 and 10 per cent ...

EW Group Limited Acquisition of European Wealth Management Group - Wall Street Journal

EW Group Limited Acquisition of European Wealth Management GroupWall Street JournalSince the original EWG investment in April 2012, the EWMG Group has grown its aggregated funds under management and influence from approximately GBP0.15 billion to over GBP0.71 billion today, this represents an increase of nearly five fold over the ...and more »